Product Description

Personal Project

Company Introduction: LG Electronics is a global leader in consumer electronics, home appliances, and mobile devices, known for innovative, high-quality products that enhance everyday life and connect people worldwide.

Project Introduction: I improved a section detailing a Game Optimizer feature on a landing page for LG’s QLED Mini LED TV. I updated the copy to be clearer, more engaging, and user-focused.

Key updates included:

  • Updated the headline to highlight the benefit of what the feature enables.

  • Outlined how specific settings enhance the gaming experience, emphasizing immersion and control.

  • Provided more detail while avoiding confusing acronyms.

  • Corrected grammar and clarified call-to-action text.

These changes made the section easier to understand, more compelling for gamers, and aligned with LG’s high-tech, immersive brand voice.

NEW PRODUCT DESCRIPTION

OLD PRODUCT DESCRIPTION